A startup is more than an idea and a state of mind. It is a relatively young company that, after proof of concept, is focusing on growth. Scalability unconstrained by geography is the key attribute of a startup, and the key-differentiating factor from a small company. Thus, in this rush of growth, more startups do […]


Tim Hughes is universally recognised as one of the world’s leading pioneers and exponents of Social Selling and he is currently ranked Number 1 as the most influential social selling person in the world. We had a quick interview on emerging trends of the social media market, branding and more, and here is what he said to […]


The thirst for high-quality traffic is a common characteristic that is found in anyone running a blog these days. Blog owners often raise the question: Why are we not generating enough traffic? This is a complaint that leaves blog writers discouraged, burned out, and utterly disappointed. Without the right amount of traffic, a blog is […]


Digital influencers are well known personalities with access to large audiences/followers, who can persuade others through their reach, authenticity and credibility within a specific industry. They are social media mentors that have a remarkable affect on their loyal following opinion and behaviour, so you could benefit to your advantage. You could, for example, get them […]